Understood as the most powerful business tool for all types of services or products, a professional website is no longer just a matter of status, this set of pages on the internet called a website is the most important and effective way to disseminate, negotiate, sell and expand any business in this world we call the internet, let’s see some essential settings and tools for a better performance of your website:
- Clean, modern and objective layout
- Performance tools and settings
- Security tools and settings
- Online Service Tools
- Manageable Sites
- Responsive Sites
- Website with clean, modern and objective layout
The creation of your website requires a touch of common sense at all stages of the project, so a clean layout avoids what we call visual pollution, and it also needs to be accompanied by modern tools and features to achieve the proposed objectives.
An objective website, achieves its purposes more quickly and considerably increases users’ interest in its products or services.
Performance tools and settings
There are some cache plugins that greatly improve the load time of the site and decrease the memory consumption of the server, while also avoiding unnecessary costs with plans upgrade.
The loading time is one of the ranking factors of google to place the site among the first results in the search, therefore, it is necessary that in addition to the codes, your images are also optimized. As an example of a cache plugin, we recommend Wp Super cache, wp Fastest Cache, among others.
Security tools and settings for creating websites
Installing or configuring security systems when creating websites is essential. Whether for any type of service or product disclosed, from the moment a web application is developed, it is necessary to think about security tools very rigorously. There are a few types of attacks that can be avoided:
- Brute Force: Process that the attacker tries to guess the passwords until obtaining the correct combination. Brute force is the most common attack.
- Hosting Server Invasion: Your server needs to offer good support and it needs to be a credible company, usually credible companies offer good solutions to security problems;
Some security solutions:
Use of plugins that limit the number of accesses in the site admin, such as “WP Limit Login Attempts”;
Use of a plugin to detect security flaws and offer the best configuration solutions as an example: “WP Sucuri Security”.
Hiring a firewall as an example to Sucuri.net which is a company renowned worldwide for security on the web.
Online Service Tools
Online and on-time service is increasingly necessary, that is, the user needs and wants to be attended to immediately, although contact form solutions are effective for questions and budgets, there are others that can give the user a more immediate and this pleases him very much making him a possible buyer of your product.
An example of effective online service tools are Whatsapp and Chat. Whatsapp In addition to being simple to handle, it has a low cost, is easy to install on websites and brings great results in calls. In May 2017, whatsapp reached 120 million users in Brazil alone and approximately 1.2 billion users worldwide.
The Chat Also easy to install, the online chat tools can provide a very complete service, in this case, an attendant can chat with several users simultaneously, taking questions and converting users into potential buyers. With the chat you also have access statistics and also monitor which page he is browsing as well as which page he entered.
We tested some chat solutions, however, the most complete and that met all of our expectations is Jivo Chat.
Manageable Sites
Manageable websites are great solutions as they can be updated from any computer in the world with internet, this feature is essential and makes any project feasible making it even more dynamic.
Responsive Sites
Responsive sites, that is, those that open and adapt appropriately to mobile devices such as smartphones, tablets, iphones, among others, are also essential requirements established by google, including responsiveness is a characteristic that contributes and increases the score for compete in search results.
WHAT DID YOU THINK OF THAT SUBJECT? LEAVE YOUR COMMENT BELOW OR TALK TO US!
